Business & Marketing - BBN Community https://www.bbncommunity.com/topics/business-marketing/ Fri, 22 Sep 2023 02:45:25 +0000 en-US hourly 1 https://wordpress.org/?v=6.3.2 https://www.bbncommunity.com/wp-content/uploads/2013/09/cropped-bbn-fb-logo-32x32.jpg Business & Marketing - BBN Community https://www.bbncommunity.com/topics/business-marketing/ 32 32 Lukas Lindler’s Journey From Fitness Enthusiast to Digital Sales Expert  https://www.bbncommunity.com/lukas-lindlers-journey-from-fitness-enthusiast-to-digital-sales-expert/ Fri, 22 Sep 2023 02:45:23 +0000 https://www.bbncommunity.com/?p=37245 META DESCRIPTION FOR WEBSITE: Digital sales expert Lukas Lindler worked his way up from a working-class lad to a top-notch entrepreneur — and here’s how he did it. In a world that’s swiftly moving toward digitalization, the sales industry has experienced a radical shift. The quest for new customers and business prospects now largely ventures […]

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META DESCRIPTION FOR WEBSITE: Digital sales expert Lukas Lindler worked his way up from a working-class lad to a top-notch entrepreneur — and here’s how he did it.

In a world that’s swiftly moving toward digitalization, the sales industry has experienced a radical shift. The quest for new customers and business prospects now largely ventures through digital and online-based mediums. Digital sales expert Lukas Lindler isn’t just a witness to this shift, but a pivotal contributor to it. His specialty lies in helping freelancers, part-timers, and midsize firms boost their customer reach through online and social media marketing strategies, all in a span of just eight weeks.

Through his journey, Lindler has discovered that the backbone of any success story is tenacity and consistency. He openly shares the various hurdles he’s overcome, describing the challenges he’s faced. Instead of letting these setbacks deter him, he fostered a mindset of unwavering perseverance. Guiding him through the toughest times was a saying that resonates with him: “With the stones you put in my path, I will build my dream house.”


Lindler stresses the importance of viewing challenges as steppingstones to success rather than obstacles blocking the way. “When the going gets tough, it’s ‘Let’s go.’ It’s thrilling because it signals, ‘I’m nearing the next level, or I’ve already ascended,’” he said. This perspective has been instrumental in steering him through rough patches to ultimately secure his success.

Interestingly, Lindler doesn’t come from a family of entrepreneurs. However, this didn’t deter him from his path. He sought mentors who could guide him through the world of entrepreneurship and understood the importance of learning from his experiences and imparting this knowledge to others.

Lindler strongly believes that dogged persistence and steadfast consistency are the primary engines driving business success. “Those who really stick to it, they eventually meet their goals. It might take a few months or even a few years, but ultimately, they’ll reach their destination,” he explained. This ethos, which he imparts to his clients through his mentoring program, underscores the significance of staying committed and never giving up because failure only comes when one quits. His clients find this message particularly inspiring, as they’re well aware of the long journey Lindler himself has traversed.

From Employment to Entrepreneurship: Launching a Mentoring Program

Lukas Lindler’s professional journey began in the fitness industry, where he explored traditional customer acquisition routes, such as television advertising, billboards, and cold calls. A pivotal moment in Lindler’s career trajectory came when he crossed paths with a business coach. This encounter opened up fresh perspectives for Lindler and sparked a collaboration that greatly influenced his career trajectory.

Over the following five to six years spent with his mentor and business partner, Lindler delved deeply into the world of social media marketing. Prompted by the need to generate more leads and interest, he turned to social media. It didn’t take long for Lindler to realize the vast potential that social media held for business growth. Drawing inspiration from experts in the United States, he applied their strategies in his work. Lindler devised a program aimed at teaching others how to leverage social media to make money online.

Around two years ago, Lindler decided it was time to professionally part ways. Lindler seized this opportunity to embark on his own entrepreneurial journey. Leveraging the knowledge and experience he had gained, he set out to launch a mentoring program that was truly aligned with his vision, unhindered by the constraints of a partnership.

The Impact of Ricky Singh on Lukas Lindler’s Online Marketing Career

Lukas Lindler’s professional path is marked by influential interactions and experiences that have significantly molded his career. One such pivotal encounter was with Ricky Singh, a key figure in Lindler’s journey toward professional advancement.

Lindler was managing a slew of projects that were all struggling to come to fruition. Be it a collaborative venture with a partner or his forays into e-commerce, trading, and network marketing, he seemed to encounter one roadblock after another. Feeling the need for a hiatus to recalibrate, Lindler decided to embark on a trip to Thailand for a much-needed change of scenery and perspective.

On this journey, Lindler fortuitously crossed paths with Singh. Their first meeting led to a casual bar conversation about professional goals. Lindler shared his unsuccessful attempts in online marketing and social media businesses with Singh, who was well versed in this space. Sensing an opportunity, Singh took it upon himself to guide Lindler through the intricate landscape of online and social media marketing.

Back in Germany, armed with this new knowledge, Lindler put his learning into practice and was pleasantly surprised by the explosive growth of his business. Ricky Singh had handed him the missing pieces in the jigsaw puzzle of social media marketing, empowering him to find success in his endeavors.

Lukas Lindler’s Transformation

The year 2020 marked a significant milestone for Lindler, when he achieved a five-figure monthly income for the first time. This achievement represented more than just financial success — it was a game changer.

Prior to this, Lindler had been a fitness trainer, earning a fraction of what he was now making in social media marketing. The leap in income, achieved without working weekends or shifts, caused a paradigm shift in his understanding of money and work.

Lindler realized that the “employee mentality” he’d inherited from his parents had been holding him back. His parents had instilled in him the belief that hard work and a solid education were the keys to high earnings. But this notion was at odds with Lindler’s entrepreneurial experiences.

When he earned a five-figure income for the first time in 2020, he understood that it was indeed possible to earn a substantial amount of money even by working less, as long as he was operating online. This was a “mental breakthrough” for Lindler, fundamentally altering his perspective on money. He realized the limits he thought he had were self-imposed. With this new understanding, he shifted his entire focus to online business.

In 2021, Lindler founded Lukas Lindler Holding GmbH and earned his first million. This accomplishment was evidence that removing self-imposed limits could lead to incredible success. From a fitness expert to a digital sales pro, Lindler’s remarkable career trajectory and vision of helping others unlock their full potential make him an inspiring figure in the ever-evolving world of online marketing.

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Tales from Paradise: Analyzing Hawaii’s GMO Conflict https://www.bbncommunity.com/tales-from-paradise-analyzing-hawaiis-gmo-conflict/ Tue, 25 Jul 2023 07:12:00 +0000 https://www.bbncommunity.com/?p=37160 When Captain James Cook happened upon an archipelago of verdant volcanic peaks in the middle of the Pacific, he named his discovery the Sandwich Islands after his sponsor, the fourth Earl of Sandwich. The name never seemed to fit the graceful culture and majestic tropical landscape of Hawaii, but the title did prove to be […]

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When Captain James Cook happened upon an archipelago of verdant volcanic peaks in the middle of the Pacific, he named his discovery the Sandwich Islands after his sponsor, the fourth Earl of Sandwich. The name never seemed to fit the graceful culture and majestic tropical landscape of Hawaii, but the title did prove to be ideal for the Earl’s famous lunch and teatime invention.

When Monsanto and other biotech companies discovered Hawaii, it was not to honor Sandwich, but to reinvent food itself. As Captain Cook learned in his final moments, however, the generous aloha spirit won’t long tolerate offenses against the people and the land. Eventually the natives get restless.

That is what happened when multinational biotech companies discovered that the islands were an ideal laboratory for growing, testing and perfecting genetically-modified (GMO) seeds. Apart from the concerns that many scientists and consumers have about GMO plants, the industrial operations released plumes of chemicals into the air that coated the land with layers of toxic red dust.

Soon residents in Kauai, Maui and the Big Island were organizing, with ballot initiatives and protests to preserve the atmosphere they had always known — one healthy for people, safe for birds, and welcoming to rainbows. Some of the resistance tactics were uniquely Hawaiian. During one protest in Maui, a group planted two acres of sweet potatoes, banana starts and more than 100 coconut trees.

The world’s largest biotech companies that dominate seed production – Monsanto, Dow, Pioneer-DuPont, BASF, and Syngenta – had each established vast testing grounds in the state, consuming thousands of acres once owned by sugar and pineapple plantations.

The subtropical climate is perfect for testing GMO corn, as well as soy, canola, and rice varieties. Some biotech companies boasted that every ear of GMO corn at the local market spent part of its life cycle sunning itself in a Hawaiian field.

What made this an atmospheric issue is the fact that GMO seeds go hand-in-hand with pesticides. In fact, that’s the whole point. Plants are bred to resist the powerful pesticides that will be applied to the new plant varieties in the field, pesticides that are highly effective at eradicating costly pests such as an especially unwanted tourist, the European corn borer. The plants are resistant to the toxins, but bugs have no such defense, which some scientists believe may also be true for the consumer at the top of the supermarket food chain.

Testing new GMO varieties necessarily involves spraying fields with round after round of pesticides to gauge the resilience of the plants. Nearby communities are affected the most, but these atmospheric toxins cannot be contained to property owned by the industrial seed operations.

“Often when people think of atmospheric toxins they think of the factory down the street, billowing pollution from tall smokestacks, or they think of car emissions, or even pathogens circulating in indoor environments,” notes Canadian scientist Hamza Mbareche, who has studied airborne hazards extensively. “But some of the most omnipresent airborne threats come from operations we consider to be routine, such as the cultivation of crops.”

As a researcher, Hamza Mbareche has been credited with making more than 20 important discoveries in the field of aerosol science, and has published his findings in over 30 peer-reviewed articles.

Last year the Hawaiian GMO conflict reached a crescendo, with Monsanto admitting to a variety of toxic atmospheric incidents. As the Associated Press reported: “The Monsanto Company pleaded guilty … to illegally using and storing agricultural chemicals in Hawaii, and will pay $12 million in fines. Monsanto was charged with 30 environmental crimes after allowing workers to go into corn fields on Oahu in 2020 after a product named Forfeit 280 was sprayed. Monsanto was sentenced to three years of probation in addition to the fines and will continue an ‘environmental compliance program’ overseen by a third-party auditor. The company also pleaded guilty to two felonies related to the storage of a banned chemical on Maui and Molokai.”

Hawaii’s struggle to contain the atmospheric collateral damage of biotech testing fields is not over, but neither has paradise been lost. Moving forward, Hamza Mbareche urges consumers and community leaders alike to keep the focus on the relationship between GMO plants and pesticides. 

“As GMO plant varieties have expanded their market share, pesticide use has also increased significantly,” Mbareche points out. “This isn’t a glitch in the system — this is the system.” 

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DealDash – How you can successfully bid with this 2021 Global Brand Awards winner https://www.bbncommunity.com/dealdash-how-you-can-successfully-bid-with-this-2021-global-brand-awards-winner/ Tue, 25 Jul 2023 02:32:28 +0000 https://www.bbncommunity.com/?p=37155 The world of online shopping is expansive, with DealDash having gained popularity due to its unique auction platform that offers an exciting way to win products at excellent bargains – sometimes up to 90%.  DealDash combines elements of auctions and bidding, presenting an opportunity for savvy shoppers to secure bargains on a wide range of […]

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The world of online shopping is expansive, with DealDash having gained popularity due to its unique auction platform that offers an exciting way to win products at excellent bargains – sometimes up to 90%. 

DealDash combines elements of auctions and bidding, presenting an opportunity for savvy shoppers to secure bargains on a wide range of items. Do you want to know how you may be able to win on DealDash? Keep on reading.

Save money on brand-new items with DealDash’s liquidation model

DealDash moves so much excess inventory that they’ve been recognized with the 2021 Global Brand Awards for their efforts. DealDash’s efforts to liquidate excess inventory from overcrowded warehouses and stockrooms around the world have established the company as a global frontrunner in their field. They’ve helped move millions of items through their pay-to-bid auctions – which can help users save up to 90% of the original price. It’s truly a win-win situation for both suppliers and users alike.

Understand the auction format

DealDash utilizes a bidding fee auction system, which means participants purchase bids and use them to place bids on items they want to win. It helps to familiarize yourself with the auction process, including the bidding increment, auction time, and how to place bids effectively. Understanding this will enable you to navigate the platform with confidence and make informed decisions. 

Do your research

Before you start bidding, it’s essential to research the products you’re interested in. Evaluate their retail prices and compare them to similar items available on other platforms. This can help you determine the value of an item and decide on your bidding strategy. 

Observe and learn

A good idea is to initially just observe auctions without participating. If you monitor auctions for your desired items, you can gather insights into different bidding patterns, popular times, and strategies employed by successful bidders. Observing auctions can provide you with a lot of valuable knowledge that you can apply when you’re ready to participate actively. 

Plan your bidding

Develop a bidding strategy that’s going to align with your goals, and more importantly – your budget. Decide on the maximum amount of money you’re willing to pay for an item and don’t go over it. However, there are other strategies to consider. 

Early Bidding: Participate in auctions right from the very beginning. This approach aims to deter potential bidders and establish dominance early on. Having said that, be cautious not to drive up the price too much if there’s substantial interest. That would be counterintuitive. 

Late Bidding: Enter the auction closer to the end. This can allow you to assess the competition and make a strategic move to outbid others when you feel you might have the edge in bidding.

BidBuddy: Utilize Bidbuddy – DealDash’s automated bidding tool. Bidbuddy places bids on your behalf up to the amount you have specified. These bids are placed one by one just as you would too. It can be advantageous when you’re not able to monitor an auction constantly. 

Manage Your Bids: To hunt for bargains effectively, you need to manage your bids carefully. Be selective about the auctions you choose to participate in and avoid getting caught up in a frenzied bidding process. It’s essential to stay disciplined and avoid overbidding, as this can lead to spending more than you anticipated. 

DealDash presents an engaging way to win the products you want at potentially discounted prices. While it isn’t a guarantee, understanding how the site works provides you with an advantage. Remember to keep yourself disciplined and spend your bids carefully, then embark on your DealDash journey and explore the possibilities of acquiring great deals on a wide range of products. Happy bidding.

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10 Creative Instagram Post Ideas To Try In 2023 https://www.bbncommunity.com/10-creative-instagram-post-ideas-to-try-in-2023/ Fri, 13 Jan 2023 11:34:00 +0000 http://www.bbncommunity.com/?p=36554 You have hit a stalemate on Instagram. Your material no longer brings the same level of delight as before. You are not trying to boost your popularity by amassing an army of followers or a legion of likes; you are simply bored. The couple’s honeymoon period has ended. Keep on; it’s not worth giving up. […]

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You have hit a stalemate on Instagram. Your material no longer brings the same level of delight as before. You are not trying to boost your popularity by amassing an army of followers or a legion of likes; you are simply bored. The couple’s honeymoon period has ended. Keep on; it’s not worth giving up. You and Instagram can have a happy, healthy, lifelong relationship if you want to. You need to make an effort. Add some flavor to the proceedings.

If you’re searching for fresh Instagram ideas, here is the place to go for anything from basic picture editing tricks to simple Reels inspiration. Here are some new things to try on your brand’s Instagram page.  Instagram video In-feed, Stories, Live, and IGTV material is all covered. Some of these may be implemented quickly and easily, while others need more forethought. 

The goal is to diversify your account’s material, so your audience remains actively engaged. Find out what’s new and what the experts are doing, and see some examples on the following pages.

   1. Set Up A Prize Draw

Once again, no one can resist freebies. To facilitate the staging of an Instagram-only contest. Doing material related to a giveaway is one of the top Instagram post ideas you can think of,you can also download reels for inspiration Show that you are planning a giveaway in one post, provide dates in another, go into depth in yet another, and finally, reveal the prize in a fourth and final post.

   2. A Sniper’s View

You may utilize this article to generate interest in your forthcoming product releases or events. A photograph is a great way to get the word out about a new product before it’s released. As a bonus, you may have your listeners speculate on what it could be. 

A side effect of doing this is that more people will comment on your content. This may also generate interest in a future brand event by providing an exclusive preview of what attendees can expect.

   3. Accept A Recurrent Test

This might happen once a day, once a week, or once a month. This test may be taken as frequently as you want. In order to carry it out, you will need to either find current problems or make one appropriate for your company.

It is also possible for marketers to choose a challenge structure that motivates their target demographic to join in and share their picture responses. Using specific, trending hashtags on Instagram might help spread the word about your challenge and increase participation.

To increase your Instagram following, you need to create material that people will want to interact with, share, and bookmark.

  4. Publish Branded Material

You won’t have to put in much work for this one. During a product shoot, you have to get some good shots that can be used again. Convert them into banners and use them when you’ve run out of other things to post on Instagram. Simple, and it helps keep your brand in the minds of your customers.

  5. Games, Quizzes, And Puzzles On The Spot

Asking your audience questions is a way to increase engagement with your article, whether you are looking for more likes or comments. The effectiveness of quizzes lies in the fact that they encourage participation and discussion from the audience.

   6. You Should Include Product Previews

Do you use Instagram to announce the release of new goods or services? Use posts and Stories to generate buzz about a new product rather than making a formal announcement. Use teaser media like photographs, movies, and question stickers to generate interest.

   7. Illustrations

Illustrations are pictures that help convey a topic to the layperson. They catch one’s attention and set themselves out from the other photographs in one’s feed.

To read the words on an artwork is a natural human instinct. Such updates are great for drawing in readers and keeping them interested. The idea being illustrated should be connected to your brand or specialty.

An illustration may also be used to demonstrate the versatility of your goods. Images may be used to display any “how to” topic.

   8. Videotape And Broadcast Live Lessons

The optimal strategy for your brand’s Live video is among the many possible approaches. Live video techniques most often used include showing live events and conducting interviews. To shake things up, try streaming a live tutorial. You may get the answers to your questions right alongside the video demonstration.

   9. Memes

Memes are humorous and exciting, and they may be utilized to captivate and hold your audience’s attention. If you want consumers to associate your brand with fun and comedy, you may also use them.

   10. Create a Countdown

One of the best Instagram post ideas is to start a countdown on your account for a significant occasion.

Conclusion

Instagram has expanded its content offerings by introducing Stories, regular posts, and IGTV. You should not feel confined to a single style just because that is what you’ve always done.

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How Do You Gain Customer Trust? https://www.bbncommunity.com/how-do-you-gain-customer-trust/ Fri, 16 Sep 2022 04:59:28 +0000 https://www.bbncommunity.com/?p=35669 Building a successful company depends on gaining the trust and loyalty of customers. Scaling your business may be facilitated by building strong, long-lasting relationships with your clients. This is due to the fact that customer loyalty is more economical than ongoing client acquisition. Gaining a new client is five times more pricey than retaining an […]

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How Do You Gain Customer Trust?

Building a successful company depends on gaining the trust and loyalty of customers. Scaling your business may be facilitated by building strong, long-lasting relationships with your clients. This is due to the fact that customer loyalty is more economical than ongoing client acquisition.

Gaining a new client is five times more pricey than retaining an existing one.

A satisfied customer is also more likely to tell others about a company they believe in. Therefore, building customer trust can aid in retaining clients as well as generating new sales and leads through word of mouth.

Here are 4 methods you can employ to win clients’ trust.

  1. Provide top-notch customer service

Customer trust and retention are directly impacted by the quality of customer service you provide. Having a dedicated support staff and high standards for efficiency and quality of service is therefore crucial.

Make it simple for customers to contact you by hiring a trained staff of customer service representatives. Establish a set of rules that spell out the appropriate responses to frequently asked questions, and ensure that customer service representatives have the resources they need to resolve complex problems.

However, this does not imply that you provide your clients with services that are universally applicable. Encourage your customer service representatives to approach each client individually. Train your staff to provide the information that each client requires and to ensure that customers’ needs are met.

  1. Acknowledge Transparency

Do you like your clients to consider you? If so, you should be deserving of their confidence. This implies that you should be open and truthful about what they can expect from your company.

Avoid making false accusations regarding your products or services in your sales copy or in your marketing campaigns to grab your audience’s attention.

Be as specific as you can when describing your services, and set realistic expectations for your clients right away.

Include your salespeople in this effort. Be open and honest about costs, charges, and return and return policy. Before placing an order, let all consumers understand what to anticipate.

More than just maximizing sales is required to ensure customer satisfaction. Providing your clients with all the information they require to make an informed choice will

  1. Engage in Feedback

Encourage customers to review your products and services at all times. This will assist you in tailoring your goods and services to the needs of your customers. Making customers feel heard and valued by responding to their reviews and feedback is a good way to gain their trust. Display the negative reviews alongside the positive ones to demonstrate transparency. You can gain your customers’ loyalty and trust by listening to their concerns and criticism.

  1. Prioritize your clients

Prioritizing the needs of your clients is a great way to gain their trust. You can do this by fostering a customer-focused culture throughout the entire organization.

Encourage every employee to focus on customers and work to have a positive influence on them while performing their jobs. Your teams are more likely to make choices that your customers want if you encourage them to think about how their choices will affect your clients. It’s simple to persuade customers that you care when you produce goods or services they desire.

Conclusion

Trust is one of the key motivators for consumers. A buyer must have faith that the good or service they are buying will function as intended and live up to their expectations. When expectations are not met, word spreads, and the company is bound to suffer. However, if your company is new and expanding, promotional items can help you begin building customer trust. These free promotional items will present your company in a better light to your market segment, luring them away from the competition to learn more about what you have to offer.

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5 Facts You Need To Know About Money Mastery https://www.bbncommunity.com/5-facts-you-need-to-know-about-money-mastery/ Fri, 16 Sep 2022 04:53:27 +0000 https://www.bbncommunity.com/?p=35664 Everyone wants more money when it comes to money. The reality of financial freedom, however, is that having more money won’t make you free by itself; rather, having the financial intellectual ability is what allows you to have more money and become independently wealthy. You can use money as a tool or as a master. […]

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Money Mastery

Everyone wants more money when it comes to money. The reality of financial freedom, however, is that having more money won’t make you free by itself; rather, having the financial intellectual ability is what allows you to have more money and become independently wealthy.

You can use money as a tool or as a master. Your decision is up to you. You must develop your control-assertion skills if you desire to be the master in this relationship. This method is straightforward. It might not be simple, though. You have developed certain money-related beliefs and habits. Your culture as a whole, including the prevalent advice of advisors, banks, and advertisers, is very effective at attempting to persuade you that you’re a slave to money and its enigmatic qualities.

However, if you have the willpower to put these easy control measures into practice, you will master your connection with money and start to manifest the financial performance you so desperately want.

These 5 important facts are crucial to your level of financial freedom:

  1. Money management skills are not taught in schools.

You cannot learn about wealth creation, wealth multiplication, and wealth management in a traditional school setting. You should make a concerted effort to invest in your own personal finance because of this. The key to the car of economic freedom is financial intelligence. You increase your earnings by increasing your knowledge of financial education.

  1. Money is emotionless
    You see, money has no regard for age; neither does the market place care about your identity or your age. Because of this, there are young and old millionaires, just as there are young and old broke individuals. You don’t get money by weeping about it, so great investors learn to control their emotions when making investments. When it comes to money, the emotional reactions you will typically need to overcome are greed and fear.
  2. Value Is Answered by Money
    The magnetic force’s pull will always cause the iron filings to flow in that direction. Simply put, money also responds to value, regardless of who creates the value. Value is always measured in terms of money. Your contribution either generates a solution or solves a problem. If you desire more money, work on adding more value by developing into a valuable person.
  3. Money Mastery is raising your consciousness about money
    You need to increase your financial IQ or consciousness in order to become a master of money. This includes learning more about how to make, create, multiply, and manage money. You must put the money in your own personal finance because, in my experience, what you do not even know can hurt you while what you do know and do can start changing your life in several ways. You may need to start reading investing-related books, following business news, reading publications or blogs about personal finance, joining investment groups, and so forth.
  4. Money is plentiful.

Money is not in short supply. In actuality, there is no proof to aid the inkling that money is scarce; on the contrary, it is abundant. You’ll observe that we have sufficient funds to travel the world. Money is plentiful, but it only flows to those who are aware of the rules governing how it is obtained. The sooner you begin to see things from this angle, the better.

To Sum Up

The mind is the source of wealth. Widen your horizons. Learn about how to build wealth. Discover the billion-dollar mind – sets secrets of the pros, and then put them into practice. Recognize that wealth is not merely money. The more value you can provide, the more valuables you can accrue. Invest in you. You will be granted wealth after you become wealthy. It is simply an accepted medium of exchange that empowers you to barter one type of money (what you have and what you can make a contribution to) for a further type of money (cuisine, housing, security, freedom, pleasures, etc.).

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6 Points You Are Missing While Doing Competitor Research https://www.bbncommunity.com/6-points-you-are-missing-while-doing-competitor-research/ Thu, 03 Mar 2022 10:32:56 +0000 https://www.bbncommunity.com/?p=34944 With growing online competition, it has become even more important to do competitor research. Regardless of industry or business size, it’s important to keep an eye on the market and the competition. We all know this fact and also perform competitive research to some extent. However, there are some common mistakes that many people make.  […]

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6 Points You Are Missing While Doing Competitor Research

With growing online competition, it has become even more important to do competitor research. Regardless of industry or business size, it’s important to keep an eye on the market and the competition. We all know this fact and also perform competitive research to some extent. However, there are some common mistakes that many people make. 

To ensure you get the maximum benefits from your research and you grow your business, then it’s important to know these common mistakes. So, in this article, EZ Rankings – SEO Reseller, will have a look at six key mistakes that many people make that directly impact their SEO implementation. However, before we dive into the mistakes, let’s first quickly learn more about competitor analysis.

What is competitor analysis in SEO?

Competitor analysis involves identifying the strengths and weaknesses of a business’s competitors. It helps you to devise a strategy that allows you to outperform them in your particular niche. In addition, it also provides an insight into what customers want from businesses. Consequently, it helps improve your search engine rankings and boosts sales conversions.

Competitor analysis is essential for SEO success. It helps you to generate ideas for your content and also ensures that you don’t miss out on any opportunities. However, it’s important not to make any mistakes while doing competitor research or even implementing the findings.

1. Not using software tools 

It’s almost impossible to do a thorough competitive analysis if you rely only on manual reviews of websites and blogs. There are many free as well as paid software available these days that can help save time and perform deeper analysis. We recommend using tools such as Ahrefs, SEMrush, G2Crowd, SpyFu, etc. to get a detailed insight into your competitors and see how you can beat them.

Using tools makes the research easy and quick so that you can focus more on the implementation of strategies. If you want to be successful at competitor research, then make sure that you start your analysis with an audit. The first step is to identify who your competitors are and what they do well. Once this is done, formulate a strategy using the results of the audit. 

2. Neglecting customer satisfaction

It’s important to understand what customers want and expect from your competitors. If you know this, then it becomes easy to compete with them. You can do so by paying close attention to reviews and testimonials of their products/services on different websites. It helps you understand customer needs and also helps determine where the shortcomings are in your competitor’s products/services. This means that if you want to compete with a certain competitor, then make sure that you initiate conversations as they would. Avoid any unnecessary marketing gimmicks that might distract potential customers away from your brand.

Focus on key factors of your competition that are helping them retain customers. This means that you should focus on customer satisfaction, brand strength, and pricing to come up with innovative ways of staying ahead.

3. Not focusing on PPC keywords

Keyword research is an important part of competitor analysis as it helps you understand how your competitors are getting their website ranked. For example, if you want to compete with an E-commerce company then first look for the PPC keywords that they rank high on and work on those areas. 

The aim should be to understand the reasons behind the success of your competitors, not just work around what they are already doing. Thus, when you gather the PPC keywords, it will be easier for you to find and implement strategies that allow you to outrank your competitors.

4. Not checking on social media

It’s difficult for businesses to be successful in the digital world if they ignore what’s happening on social media websites. The activity of your competitors on these websites is an important part of their overall marketing strategy as it helps gain exposure and build brand awareness. 

This means that you need to look into what they are doing on any given website and see how you can offer something extra or different from them. You can do so by searching for your competitor’s name on Facebook, Twitter, Instagram, Pinterest, and more. 

5. Ignoring competitors’ branded content

Another vital part of competitor research is to check out what your competitors are sharing on their websites. It helps you see how they are trying to position themselves in the market and what kind of content resonates with their target audience.

Branded content can take a number of forms including infographics, blog posts, guides, videos, etc. Your aim should be to identify these pieces of branded content and then come up with something better. If you’re not offering anything different from the competition then there is very little chance that customers will choose you over them.

6. Your competitors’ promoters

The last part of competitor analysis revolves around identifying your competitors’ promoters. You need to find out who the key promoters of your competitors are and how they are improving their brand image.

These promoters may be a certain group of influencers or content writers who have been constantly promoting your competitor’s business. You should aim to identify these people and their strategies so that you can outperform them. It’s where the majority of people make this mistake by not researching what promoters are doing that helps one succeed. So, make sure you understand your competitor’s strategy and shape your own according to it in order to come up with an effective marketing plan.

It’s the right time to get started with competitor analysis!

The techniques mentioned by SEO Company India will help you carry out an effective competitor analysis. You can do so by looking at your competitors’ websites and incorporating parts of their strategies into your own business plan.

Following these steps will make it easier for businesses to stay on top of the competition and increase their chances of making more revenue. So, never ignore the importance of competitor research as it helps you gain valuable insight into your chosen industry which is one step towards success! Don’t wait any longer; start working on this process today!

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How To Choose The Best Humidifier For Your Home Or Office? https://www.bbncommunity.com/how-to-choose-the-best-humidifier-for-your-home-or-office/ Tue, 16 Nov 2021 02:21:30 +0000 https://www.bbncommunity.com/?p=34299 If you are searching for Humidifier online, then you probably know about its benefits. There are various types of humidifiers available in the market. For selecting the best humidifier for your home, you need to consider a few things.  To help you find Humidifier, we have listed the things that you should consider while buying […]

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If you are searching for Humidifier online, then you probably know about its benefits. There are various types of humidifiers available in the market. For selecting the best humidifier for your home, you need to consider a few things. 

To help you find Humidifier, we have listed the things that you should consider while buying it. Before that, let’s know about the types of humidifiers. 

Types of humidifiers

The below-mentioned humidifier types are available in the market as well as online marketplaces

  • Cool Mist: 

These types of devices don’t have heating elements. They rely on a wick to disseminate moisture into the atmosphere. If the water is hard in the surroundings, Cool mist is the best type of use. It is because it is unlikely that humidifiers malfunction due to mineral deposits. 

This Humidifier is popular among Asthma and emphysema sufferers. They reported that it helps them to breathe easily. 

Merits: 

  • Safe to Use 
  • Works best in hard water areas 
  • Suitable for people with Asthma condition 
  • It uses deficient energy 

Demerits: 

  • A fan can be noisy 
  • It doesn’t heat the vapor

 

  • Warm Mist: 

These machines work best in soft water areas or with the use of saline/demineralized water in the reservoir. These devices have a heating element (coil) that warms the water to a boiling point, so the water is vaporized and increases in the atmosphere. 

They don’t have a fan because of the heating coil. So, it makes this Humidifier the quietest Humidifier available on the online marketplace

It Is most effective in killing bacteria and allergens to prevent any allergies. Some of them are also used in aromatherapy, as they come with medicine or scent compartments. It helps you to diffuse medicinal oils or herbals into the air.

Merits 

  • Best for soft water areas 
  • Warm up the room temperature 
  • Used in aromatherapy 
  • Extremely quiet

Demerits

  • Require energy to heat the water 
  • Dangerous because of the boiling water 

 

  • Ultrasonic

How To Choose The Best Humidifier For Your Home Or Office?

These are the modern humidifiers that use vibrating sound waves to diffuse moisture in the atmosphere. As they use ultrasonic waves, they are the quietest humidifiers in the market. That is why they are most suitable to use overnight in your bedroom. 

It is reported that this machine spread white powdery residue on the furniture. This happens majorly happens only if you live in a hard mineral water area. So, if you live there, it is advisable to use demineralized water instead of a regular one. 

This device is safe to use as it does not have any heating elements. 

Merit

  • Utilizes minimal energy 
  • Safe to use 
  • No Noise 
  • Perfect for bedrooms 

Demerits

  • Not useful in hard water areas 
  • Spread white residue
  • It doesn’t heat water vapor 

 

Things to consider while buying Humidifier

  • Environment

As various kinds of humidifiers are available in the market, you should not select one without thinking of your environment. Primarily, you must identify whether you live in hard water or soft water area. 

If you live in a colder atmosphere, it is helpful to consider warm mist because they have the heating elements that heat the water vapor. It also increases the room temperature and makes it more comfortable. So, eventually, you will save money on your heating bills. 

If you live in a warmer area, it is not advisable to go for the warm mist. Instead of that, you should purchase the cool mist because they reduce the room’s ambient temperature, and you feel cozy. You can also find both humidifiers

  • Noise 

Ultrasonic and warm mist is quiet devices because they don’t have a fan in their operation. It is evident that the fan is responsible for the noise, and if you speed up that fan, you may not be able to sleep in the same room with Humidifier. However, if you keep fan settings at a low speed, it may not disturb your sleep. 

If you are buying Humidifier to place in your bedroom, you should first check for the noise. So, make sure you avoid a machine with a fan if you want to put it in your bedroom. Some warm mist may make some sounds, but it’s not like the cool mist. 

  • Features 

Nowadays, you can find various features in a humidifier. For example, you can also find wired and wireless rechargeable on multivendor marketplaces. However, we listed some crucial characteristics that you should look for in a humidifier. 

Auto Shut off 

If the water reservoir gets empty, Humidifier will shut off automatically due to this feature. It prevents Humidifier from breaking down. If you completely refill the reservoir, it lasts for 2 to 3 days, so if you are not attentive, it can burn out if it doesn’t have this auto shut off feature. 

Humidistat

If you want to maintain a healthy moisture level at your home, your Humidifier must have this feature. 

Water tank indicator: 

Again, it helps when you want to check the water level in the reservoir. 

Filter indicator: 

It is essential to change the humidifier filter after a particular period. This humidifier filters the air, so they clogged with pollutants and dust particles. This filter indicator tells us about the health of the filter. 

Wired or wireless: 

How To Choose The Best Humidifier For Your Home Or Office?

Some humidifiers are wired ones, and others are wireless with a rechargeable battery. It depends on your requirements to select any of these. Shopsees has a great collection of humidifiers at an affordable price. You can buy Humidifier for your home or office from shopsees. Click here to check out.

  • Capacity

Humidifier’s capacity selection depends on your room size. For example, a medium-priced device works best in 200 to 400 square feet of room. If you have big rooms or halls, you should go for the expensive ones. 

  • Aromatherapy options 

Many of them come with aromatherapy features, and which is excellent. If you are into this, you can consider buying such a Humidifier. 

  • Budget 

You can find a decent humidifier between 20$ to 300$. If you have more funds, you can go up to three thousand dollars. So, while buying it, you should consider your budget as well. 

Conclusion 

Buying a perfect humidifier for your home is the stress-relieving thing that you will do. It is because it makes your home more comfortable and delightful. I hope this article guides you in buying a suitable humidifier for your home from Shopsees. Comment below which type of Humidifier are you interested in.

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The Anatomy of Successful Franchise Business https://www.bbncommunity.com/the-anatomy-of-successful-franchise-business/ Sun, 31 Oct 2021 16:45:52 +0000 https://www.bbncommunity.com/?p=34194 Many entrepreneurs aspire to run a franchise, and with good reason. You’re starting your own company, but you’re also purchasing a proven business system. Instead of launching a business that might fail in a few months or years, you’re buying a business that has already demonstrated success elsewhere and is likely to be successful in […]

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Many entrepreneurs aspire to run a franchise, and with good reason. You’re starting your own company, but you’re also purchasing a proven business system. Instead of launching a business that might fail in a few months or years, you’re buying a business that has already demonstrated success elsewhere and is likely to be successful in your region. However, just because you own a franchise does not guarantee that you will be successful. Franchisees can fail, if they grow overconfident and believe that the system would do all the legwork for them. The franchisee must also provide something to the table. Being a franchisee doesn’t mean you have to rely on your franchisor for each and everything. You need to flex your mind and design some fruitful business plans for your franchise unit. In this article, we have suggested some excellent ways to run a franchise business. 

Note that running a franchise is not everyone’s cup of tea. There are a number of things you need to keep in your mind to operate a franchise business. First, you need to plump for a suitable franchise business that fits your needs. For example: If you have a business acumen to run an educational institute then start looking for education franchise opportunities. Thus, you need to choose a franchise business of your interest. Also, you need to consider whether that business is capable of surviving through hard times or not. After starting a franchise unit, you need to keep so many things in your mind. We have written this article especially for novice franchisees who are looking for guidance. 

Here are some magical tips that can help you touch the crest of wave in franchise business:

You may need to spend some sleepless nights to make your franchise unit successful. If you want to reap the fruits of your hard work, then go through the points mentioned below. 

   1. Be passionate 

You need to be passionate about what you are doing if you want to reach the heights of success. It is highly important to love the business you are running. Your love for business will always drive you to give your best. Moreover, you’ll always have a positive energy in your mind to work for the betterment of your business. This way you can easily earn gigantic profits while doing what you love. 

  2. Know whether your community needs this franchise

Before you open a franchise in your area, know whether your community needs it or not. For instance: If there are too many  good restaurants in your area, then it is not a good idea to start a restaurant franchise. You need to start a franchise business that can easily flourish in your local area. If your area doesn’t have a good school, then you can choose to invest in an eminent school franchise. Let us tell you that every parent loves to invest in the education of their kids. Thus, it is always better to look for education franchises if you want to earn consistent income. 

  3. Make sure you have enough capital 

No doubt, running a franchise is cheaper than starting your own business. But, you need to have sufficient capital with yourself to run a franchise business. Make sure you have enough capital to maintain working capital. Well, you can get a loan from the bank. Generally, banks easily approve loans if you are running a franchise of an eminent brand. Also, your franchisor can help you to get a loan from the bank. Otherwise, make sure you have enough savings to run a franchise business. 

   4. Recruit adept employees

Your employees will play a significant role in making your franchise unit. So, make sure the employees you are hiring have enough knowledge and experience. You need to hire some professionals who have in-depth knowledge of their field. This is how you can easily operate your franchise business. Additionally, you need to keep a close check on your employees. See whether they are coordinating and cooperating with each other or not. When all your employees will do their work with dedication, then no one can stop your franchise from becoming successful.

  5. Pay attention to your customers

Customers are God in the market and you cannot annoy them. Therefore, you need to pay attention to your customers. Listen to them and make improvements to your business system accordingly. You might be thinking, how to do that? Well, you can check reviews of your customers on any social media handle. Also, you can ask for feedback while providing them goods and services. Note that it is highly important to know what’s going in the mind of your customers. You need to provide what your customers are asking for. This is how you can easily establish a thriving franchise business. 

   6. Be prepared to do a lot of marketing 

Marketing is an essential part of business. It is the only way through which you can make your customers aware about your products and services. Marketing can help your customers know that your business exists. For sure, your franchisor will help you to do effective marketing on the international level. But, you need to make efforts to do marketing on a local level. Note that you need to spend a hefty sum on marketing. Effective marketing can help you attract a swarm of customers and retain them. 

Do you want to start a thriving franchise business? If yes, then it is recommended to invest in a coaching centre franchise. Also, you need to have adequate knowledge of running and managing the franchise business. 

Conclusion 

These are some of the important factors that can make your franchise business successful. We hope that this article can serve great help to the budding franchisees. Also, as a franchisee, you need to make sure that you are coordinating with your franchisor. Don’t forget that franchisor is the ultimate boss and you need his/her permission to implement new plans for your franchise unit. 

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Make Overseas Purchasing Easier https://www.bbncommunity.com/make-overseas-purchasing-easier/ Thu, 28 Oct 2021 12:02:18 +0000 https://www.bbncommunity.com/?p=34180 Modern people have perfect opportunities – they are able to buy and experience foods and products from all over the globe. It’s almost impossible to surprise the residents of London with jeans from America. Moreover, you can hardly find a person who has never ordered cute trinkets. By the way, modern entrepreneurs can also benefit […]

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Modern people have perfect opportunities – they are able to buy and experience foods and products from all over the globe. It’s almost impossible to surprise the residents of London with jeans from America. Moreover, you can hardly find a person who has never ordered cute trinkets. By the way, modern entrepreneurs can also benefit from overseas purchases. Would you like to know how? Discover it below. 

Nowadays it’s possible to buy some goods from China with just one click. There are various platforms and apps you can use for these purposes. Yet, it’s necessary not only to order the needed stuff but also to organize its shipping. Luckily, these days, it’s not a problem. Thanks to the option of expedited shipping you have all chances to experience fast and trouble-free delivery.

There are several reasons why it’s a good idea to start selling overseas stuff. They are the following:

  • It’s a rather profitable experience.

Speculating on the prices allows you to get profit. Moreover, nowadays it’s popular to distribute international products. There are lots of people who want to buy such stuff.    

  • You are to meet the needs and expectations of a wide range of people.

The more goods you have, the more you have to offer to customers. 

  • It’s a cool way to promote and boost your business.

The issue of the successful development of your brand is as relevant as never. Purchasing and selling overseas goods is a perfect way to increase sales.  

The assortment of items you may order is awesome. Yet, if you want to make overseas really profitable, it’s necessary to take care of logistics issues. No matter how cool things you buy and with what firm you cooperate, it’s of prime importance to experience excellent expedited shipping. 

You should take into account that there are international forwarders who deliver cargo only to the warehouses. Then, it’s your task to organize shipping in the best possible way. When choosing an ideal freight broker, it’s of prime importance to pay attention to the following aspects:

  • The rates of the forwarders. 

The Internet makes the choice of forwarders simple. You can get acquainted with reviews by former clients and select the most credible and trustworthy solution.  

  • The coverage area. 

Logistics is a well-developed sphere. The number of firms is enormous. Yet, each of them has its own coverage area. It’s necessary to clarify whether the chosen company delivers cargo to the target place. 

  • The number of available options.

Some freight forwarding companies offer customers such additional services as packaging, labeling, and tracking. You have to consider services and select those ones which suit you the most. 

  • Prices.

Everyone wants to save money. Yet, it’s not a good idea to focus only on this point when choosing a freight broker. It’s better to compare available options and pick up the one you like the most.

To sum it up, it should be highlighted that modern freight delivery services are able to make overseas purchasing as easy and convenient as possible. It’s up to you to choose the most effective mode of transportation. Your business can’t but benefit from international purchases.   

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